Your members need credentials for a workforce that's
changing right now.
A facilitated workshop that gives your team a working microcredential framework, a deployment plan, and a clear path to launch — using the AI tools you already have.
"Our members are asking for credentials that reflect what's actually happening in the workforce — and we don't have a way to build them fast enough."
If your certification program was designed around the workforce as it existed five years ago, it may already be falling behind. The skills your members need are changing faster than traditional credential development cycles allow — and the gap is widening.
Microcredentials are the answer. But building a framework from scratch, figuring out what to credential, and navigating your organization's AI policies along the way? That's where most teams get stuck before they start.
From uncertainty
to a working framework
The Microcredential Framework Workshop is a facilitated engagement designed to take your team from uncertainty to a fully operational framework — with a concrete plan to deploy your first microcredentials within two months.
By the end of the workshop, your association has a framework ready to build on — not a strategy deck to revisit later.
-
01
Scope & GoalsDefine the target audience, program boundaries, and what success looks like for your organization and your members.
-
02
Microcredential Model SelectionExplore stackable, specialization, and incremental credentialing models to find the right architecture for your ecosystem.
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03
AI-Powered Market & Audience ResearchUse generative AI tools together to surface competency gaps, define audience personas, and benchmark against the field in real time.
-
04
Design the FrameworkMap key skill areas, prioritize with a structured matrix, and establish core program requirements: prerequisites, assessment design, recertification, and CE credit.
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05
Bloom's Taxonomy AlignmentApply cognitive and knowledge dimension frameworks to ensure assessments measure the right depth of competency for each credential.
Five things the
workshop delivers
Every workshop is tailored to your association's specific membership, programs, and strategic goals. You leave with tangible outputs — not slides to revisit later.
Your team will have a framework ready to act on — and a deployment plan to match.
A complete, association-specific framework your team can act on immediately — not a generic template.
We map the skills your membership needs most right now, so you credential what matters — not what's easiest.
A development approach that gets your first microcredentials built and deployed within 60 days.
We identify which AI tools your association already has access to and show you how to use them to shorten development time — without adding new software or violating governance policies.
We benchmark your existing certification program against changes happening in the workforce, so you know exactly where the gaps are — and how microcredentials fill them.
This workshop is
right for you if
- You direct or manage a certification program inside a professional association
- Your members are asking for credentials that reflect today's workforce — and you don't yet have a fast way to deliver them
- You need a solution that fits within your organization's existing budget, staffing, and governance frameworks
- You want to move quickly — and have something real to show for it within two months
Mary Rehm, ICE-CCP, has designed and launched microcredential frameworks for associations including AHIMA, where the program became a recognized model in the health information management sector. The workshop draws directly from that experience — applied to your organization's specific context.
Ready to build your
microcredential framework?
Book a free 30-minute discovery call. We'll talk through where your program stands today, what your members need, and whether this workshop is the right fit.
Book my discovery call →No commitment. Just a conversation about where you want to go.